Why is Search Engine Optimized Design, Content So Important?

If you've found yourself searching Google for tips and tricks on how to implement better internet marketing promotion, you've no doubt seen the term "SEO" pop up repeatedly across different websites. SEO, which stand for Search Engine Optimization, is the method by which website design and content creation are tailored in order to be noticed on big search engines, like Google, Bing!, and Yahoo!. Many marketers use it as an umbrella term to describe any method that will bring more revenue to your business online.

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Why is Local Listing Management So Important, and How Can Businesses Improve?

Why is Local Listing Management So Important, and How Can Businesses Improve?

The most important way to get noticed in the digital age is through search engine optimized marketing campaigns. Indeed, as Gartner writes, American businesses are expected to spend 11.5% of their total yearly revenue on digital marketing in 2013. With more and more Americans connecting to the web every day, and 78.1% are already connected, according to Internet World Stats, businesses need to find ways to improve their internet marketing promotion.

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Three Ways Search Engine Optimizers Can Improve Local Web Marketing

Three Ways Search Engine Optimizers Can Improve Local Web Marketing

According to the U.S. Small Business Administration, small businesses account for 54% of all U.S. sales, online and off. Especially for small businesses with a brick-and-mortar store, that rely mostly on their local customers to generate revenue, properly using local internet advertising is the key to improving business sustainability and staying afloat.

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